Pick of the Day

Our Rice Water & Aloe Itch Relief is ideal for those looking for fast soothing comfort. This product has an easy-to-use applicator allowing the...

The AS I AM Oil Sheen Spray is an amazing mixture of Marula, Moringa and Argan Oil, which gives a great shine to the hair by implying the reflectiv...

  As I Am Detangling Conditioner Leave-In Tangle Releaser Tame Your Tangles.  Make Shampoo Day A Happy Day.  As much as we love our natural-textu...

Our Rice Water & Aloe Braid Gel is ideal for braiding and smoothing edges. Made with ingredients to add moisture and condition both hair and...

This As I Am Smoothing Gel 8 oz provides moisturizing hold & shine. Formulated with Aloe Vera gel, Sugar Beetroot, Vegetable Glycerin, and Wh...

Mielle Rice Water & Aloe Deep Conditioner 8 oz - Give your dry or damaged hair a boost of rice water, yuzu and aloe vera. These ingredien...

Alikay Naturals Wake Me Up Curl Refresher 8oz Spray, Shake and Go! Get your 2nd day curls just as defined and refreshed as the 1st with a boost of ...

Mango & Tulsi Nourishing Styling Gel nourishes to improve the appearance of both hair and scalp.  Delivers long-lasting, flexible hold, while d...

Mango & Tulsi Nourishing Whipping Crème nourishes to improve the appearance of both hair and scalp. Replenishes dry, limp strands with moisture...

When your style needs a refresher, turn to our Curl Refreshing Spray for shine, definition, and hydration. Simply spray onto your hair from 7 to 10...

This lightweight gel masque infuses brittle strands with intense hydration to restore health and strength. Safe for all hair types, this nutritive ...

This awesome leave-in conditioner not only tames fly-aways but detangles hair, leaving it soft and manageable. Convenient and easy, it can be used ...

This super rich shampoo will hydrate every single strand as it seals in moisture. It contains properties that work to promote longer, stronger hair...

See and feel the difference after just one use! Safe for use on all hair types, this amazing conditioner will deliver mega-moisture and hydration, ...

Designed to detoxify by removing impurities while depositing moisture back into the hair and skin. Ingredients such as rice water and yuzu hydrate ...

Ingredients such as rice water and yuzu strengthen the hair but also adds shine and helps reduce split ends. This shampoo not only smells amazing b...

Ingredients such as rice water and yuzu both assist with nourishing hair and works to prevent future damage. Light enough to be used daily. This li...

Infused with key ingredients such as safflower oil, rice water for hair, yuzu, castor oil and coconut oil to strengthen and lock in moisture. This ...

Mielle's Rosemary Mint Strengthening Shampoo was developed to gently cleanse your hair while providing key nutrients. With hair strengthening bioti...

This non sticky holding mousse not only smells amazing but is the perfect hold for Type 4 hair. Infused with key essential oils such as Shea Butter...